In Summary
  • The formation of a full-fledged Ministry of Industrialisation by the government in 2013 was a clear indicator that industrialisation is a key priority.
  • Some of the industrialists that the country has produced include Dr Manu Chandaria, Dr Chris Kirubi, Tabitha Karanja, among others.
  • Keroche Breweries founder and Chief Executive Officer Tabitha Karanja is probably the most courageous and industrious Kenyan woman to have opened a business onslaught against a multinational brewery.
  • Last year, she won the Transformational Business Award in Morocco, which is given to a notable business leader who has created significant socio-economic impact in Africa.

The story of Kenya’s industrialisation is embedded in its Vision 2030 economic blueprint that seeks to propel the country from a low to middle-income economy.

Through the manufacturing sector, significant strides have been made and the economy’s fundamentals are strong for economic take-off supported heavily by the rise of local industries.

The formation of a full-fledged Ministry of Industrialisation by the government in 2013 was a clear indicator that industrialisation is a key priority.

While the main focus is on the success of Kenya’s industrial policy, little or no attention is paid on what it takes to be a successful industrialist in a country where navigating to the top in business is a daunting task.

Some of the industrialists that the country has produced include Dr Manu Chandaria, Dr Chris Kirubi, Tabitha Karanja, among others. Just like most Kenyans have done us proud internationally by winning international awards, the same can be said of our industrialists.

Today, I choose to focus on what Keroche Breweries founder and Chief Executive Officer Tabitha Karanja has brought to our economy.

Born in a remote village of Kijabe in 1964 and with a seed capital of Sh500,000 that has given rise to an ultra modern multi-billion state-of-art brewery, Tabitha’s rise to the top in the corporate sector is one long inspirational story.

Tabitha is probably the most courageous and industrious Kenyan woman to have opened a business onslaught against a multinational brewery.

Her relentless fight for market share – currently at 20 per cent has earned her global awards even though, locally she has had to fend-off stiff business monopoly, male chauvinism and industry skeptics to grow Keroche Breweries into an internationally admired success business story.

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